What’s on this dashboard
Four charts. All of them count subscriptions, and all of them behave as a balance.
Each point is your whole base on that day, not what that month added. The line climbs as the base grows, exactly like a bank balance climbs as you save.
Widen the date range and you get more history: the last point is your base at the end of the range, so that is the point to read. For what a month added or lost, read net subscription change below.
Active subscriptions
Subscriptions that have started and have not ended.Net subscription change
Did the base grow or shrink? Starts in the period minus endings in the period. This is activity: each value covers the period it sits in.Active customers
Active customers is not a chart or a table on the Active subscriptions tab yet. The metric is defined on the same data as the by-plan and by-currency charts, so you can surface it in a chart of your own, but there is nothing built in to open.
This is a balance, like active subscriptions: each value is the customer count on that date, not what the period added.
Reading the plan and currency charts
The by-plan charts group child plans under their parent plan, so a plan family reads as one line instead of one line per override. The details table lists each subscription separately. The by-currency chart leaves out subscriptions that have no plan, because they have no currency. Those subscriptions are still in the overall count.Filters
⚠️ There is no granularity selector here. The trend is always monthly.
What’s not included (for now)
- Money. This report counts subscriptions, never revenue. For the money your base commits to, see MRR.
- Weekly or daily trends. The trend chart is monthly only.
- Future starts. A subscription scheduled to begin later is invisible until its start date arrives.
Common questions
I set the range to last quarter and the count barely moved. Why?
I set the range to last quarter and the count barely moved. Why?
Because this is a photo, not a period count. You are seeing the base as it stood on the last day of that quarter. Read net subscription change, or the New and Churn pages, to see what happened during the quarter.
Does this count customers or subscriptions?
Does this count customers or subscriptions?
Subscriptions, unless you read active customers. A customer with three subscriptions adds three to the subscription count and one to the customer count.
Why does a plan I deleted still show subscriptions?
Why does a plan I deleted still show subscriptions?
Subscriptions are grouped on the plan they were sold on, even if that plan no longer exists. Child plans roll up to their parent plan.
A subscription is scheduled to start next month. Is it counted?
A subscription is scheduled to start next month. Is it counted?
No. It appears once its start date arrives.
The line climbs every month. Isn't that the months adding up?
The line climbs every month. Isn't that the months adding up?
The line climbs because your base is growing, the way a bank balance climbs as you save. Each point is still the whole base on that day, so December’s value is your year-end base, not December’s additions. Summing the twelve points would count the same subscription twelve times.